Roger Federer has been unveiled as the first-ever global brand ambassador for Moet & Chandon, the iconic champagne brand that dates back to 1743. Federer, the 17-time grand slam winner, brings, according to the Moet announcement “a shining aura of bold success, elegance and style to the celebratory universe of Moet & Chandon, the world’s most beloved Champagne.”
Federer shared his thoughts on his new role in representing Moet & Chandon in a video on Moet’s Facebook page, www.facebook.com/moet. The video also offers a peek into an exclusive photoshoot with stylemaking photographer Patrick Demarchelier.
“It’s more than just an honour to be Moët & Chandon’s brand ambassador, it’s an invitation to be part of a very glamorous tradition,” said Federer. “Moët & Chandon has always been the champagne of international trendsetters and I’m proud to be part of a brand that is as dedicated to the pursuit of excellence as I have been throughout my career.”
To read more about the life, times and business dealings of Federer, read the book ROGER FEDERER, QUEST FOR PERFECTION by Rene Stauffer, available at www.RogerFedererBook.com